Zoho Social: The Ultimate Social Media Scheduler for Busy Business Owners

08.20.25 02:53 PM

If you're running a business and trying to keep up with posting on Instagram, replying to LinkedIn comments, and juggling TikTok drafts—Zoho Social was built to make your life a whole lot easier.

This app is part of the Zoho One suite, and it gives you a central place to plan, schedule, and analyze all your social media content. It’s ideal for small businesses who want to stay visible online without spending hours every day posting manually.

Watch to Learn About Zoho Social

What is Zoho Social?

Zoho Social is a social media management platform that allows you to:
  • Schedule posts
  • Track performance
  • Respond to comments
  • Collaborate with team members

All from one single dashboard. It’s a serious time-saver—especially if you’re trying to show up consistently on multiple platforms.

Platforms You Can Connect

One of Zoho Social’s biggest strengths? You can post to almost every platform you’d need:
  • Facebook (pages)
  • Instagram (posts, stories, and reels)
  • LinkedIn (profiles and company pages)
  • X (formerly Twitter)
  • Google Business Profile
  • YouTube
  • TikTok (available for now—platform rules may change)
  • Pinterest
  • Mastodon
  • Threads
  • Bluesky

What You Can Do in Zoho Social

1. Plan and Schedule Posts

  • Use the drag-and-drop calendar view to plan your content in advance
  • Create Content Queues to avoid overlapping posts or spamming platforms
  • Let Zoho Social recommend the best posting times based on performance

2. Draft and Customize Content Per Platform

  • Write your post once, then adjust it for each platform
  • Get smart alerts like “too many characters for X” or “Google Business doesn’t support video posts”

3. Collaborate with Your Team

  • Assign posts to teammates
  • Get internal feedback and approvals before anything goes live
  • Draft content and reuse templates

4. Monitor and Engage

  • Manage all your DMs, comments, and mentions from a unified inbox
  • Route conversations to your team using workflows and even Zia, Zoho’s AI assistant
  • If you use Zoho Desk, route social messages directly into support tickets

5. Get Insights with Reports

  • See performance across all platforms or per post
  • Track engagement, follower growth, post reach, and more
  • Export data or create dashboards to present to your team or leadership

Zoho Social Integrations

  • Zoho CRM: View social interactions alongside CRM data for richer customer insights
  • Zoho Desk: Turn social messages into tickets and respond through your support workflow

Who Should Use Zoho Social?

If you’re managing more than one platform, Zoho Social will simplify your life. Whether you're a solopreneur posting weekly tips or a growing team running multi-channel campaigns, it's a great tool to keep your brand visible and consistent.

And if you’re using Zoho One—good news! You already have access to it.

Need help setting it up or building a content plan?

We help business owners use tools like Zoho Social to stay organized and grow online—without burning out. Reach out if you’d like to chat through your setup, or follow TechnoMap for more tips like this.

Schedule a Call

Jozette writes about making Zoho work smarter for businesses—think CRM tips, project fixes, and clever ways to simplify your systems. She’s here to cut the tech-speak and give you clear, practical advice your team will actually use, and enjoy reading.